Thursday, May 22, 2014

5 Sales Blogs You Should Be Reading: Lead Generation

If you want to hone your skills, it’s always a good idea to continue learning in your field. That’s where sales-related blogs come in. By checking them out on a semi-regular basis, you can get ideas for how to improve your sales while bettering your sales techniques. Better yet, you can often find the inspiration you need when your motivation is fading. To get you started, we’ve identified some of the top sales blogs that we’ve come across:
ViewPoint | The Truth About Lead Generation
This blog explores issues related to B2B sales, marketing, and lead generation. Using a number of different bloggers, it’s rife with information about how you can improve your sales, acquire more leads, and develop a winning strategy for marketing your business.
The Funnelholic
Written by Craig Rosenberg, the co-founder of consulting firm TOPO Inc., TheFunnelholic offers lots of great content on building revenue through sales. It highlights useful sales-related software and discusses how you can take advantage of the latest technology to improve the management of your business.
The Sales Leader Blog
Updated often, The Sales Leader Blog contains interesting sales-related posts that are inspirational and straightforward in nature. It also often posts useful videos that feature Colleen Francis, the blog creator and a Top 50 Sales & Marketing Influencer of 2013, according to Top Sales World.
Sales Pro Insider
Motivational in tone, this blog offers tips on productivity, goal setting, and success. It highlights the latest in sales research, useful resources, and industry thought leaders. As with the previous blog, blog founder Nancy Bleeke is also a Top Sales & Marketing Influencer of 2013.
Practical Eloquence
If developing more confidence is your goal, this is a great blog for you to peruse regularly. Written by Jack Malcolm, author and public speaker, the blog provides regular content on how you can improve your persuasive communications skills while appearing more confident. It also offers reviews on business-related books and lots of tips for skillfully presenting.
Just Say Yes to Yesware
We’ve all had that experience of sending out a carefully crafted email and then waiting and waiting to hear back from the recipient. If you’re in sales, you know how frustrating it can be to not know if your prospect has read your email yet. Fortunately, now there’s a Google plug-in called Yesware that allows you to track that information. It’s a great tool for salespeople who want to know exactly what’s happening with their outgoing emails after they hit the “Send” button.
The best thing about Yesware is that it notifies you when your email has been read by a recipient. Wondering whether you should follow up with a prospect? By receiving an email notification that he’s read your email, you’ll have a better idea if a follow up phone call is appropriate. No more wondering if you’re being overly aggressive.
Also, and this is a really cool feature—you can find out if your prospects are clicking on the links that you include or opening the attachments that you send. By finding out if they visited your website or read the information that you provided, you have a strong indicator of how likely they are to be interested in your services. As such, you can manage your time better by focusing on those potential clients who display stronger interest.
Tired of recreating emails from scratch? With Yesware, you can create and store a list of templates to address each aspect of the sales experience, from prospecting to following up with past clients. This convenient feature allows you to spend less time developing your marketing communications and more time interacting with your clients in person.
If you’re still not sure if Yesware is for you, we encourage you to give this plug-in a try by clicking here–it’s free and we’re happy to report that it’s compatible with today’s most popular email client, Gmail. This highly-rated tool will improve your email productivity and help you to manage your prospect communications—a must for salespeople.
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Titan List is a full service Advertising and Design agency specializing in Direct Mail, Mortgage Marketing, Search Engine Optimization and Website / Graphic Design. Titan List has been around since 1998, and has a team of highly qualified individuals with experience in the marketing trends that fit your business. Unlike other agencies that source their work out, Titan List & Mailing handles the entire campaign in-house. Looking for a special list of data for your business? We can customize any data list for your company.
 

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